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内容简介
本能bd在线观看剧情介绍:
谁知道就在这句简单的话之后，情况立刻发生了变化。这个女孩儿忽然改变了决定，然后说：“不好意思，我还是先不买了，我有点儿不太喜欢这件衣服了。”然后就转身离开了，我的朋友被晾在那里，好半天都没弄明白是怎么回事。
在这个案例中，这笔交易的失败就是由于销售人员对顾客的心理特征的错误判读引起的。由于没有意识到这位顾客追求个性化的心理需求，虽然说出的是夸赞的话语，却成了无心之失，因为她所表达的含义和顾客原本的心理期望背道而驰，那么结果必然是导致了这单生意的失败。
这里，我们所提出的策略主旨是按照客户已有的心理动机进行引导，关注、重视并且利用顾客的心理特征，而非改变他们固有的想法。因为相比于改变人们已有的心理特征来说，因势利导要容易得多。
对于比较主观和自我的客户，销售人员要做的事情是，让他们在销售中感觉到自己好像总是在牢牢掌控着局面，虽然有时候并不是真的如此。这一类型客户的自我中心意识特别强，他们能够很干脆地做出决策，但是对于做出的决策往往也比较固执。对于这类客户，不要尝试去改变他，他需要被满足的是驾驭的心理感受，那么最好的方式就是让他继续保持这种操之在我的感觉。
相关影视:本能bd在线观看
